Almost half of US cyclists during the pandemic started or returned during the last two years

Cycling

Heather Mason, President of the National Bicycle Dealers Association (NBDA), Keith Storey, President of Sports Marketing Surveys, and Brad Hughes, Managing Director of Human Powered Solutions, announced completion of the field work for NBDA Bicycle Buying 2021, a major Consumer Research Study qualifying and quantifying Pandemic Bicycle Buying Habits.   “As we have announced previously,…

Top 10 insights from 2021

Multi-Sport

2021 has been a momentous year in sport. As we look back at the triumphs and challenges of another year of pandemic, here are ten of our favourite insights and findings from 2021. 30% of Asian Golfers expect to play more on a golf course than before the pandemic. The Asian Playing Habits study was…