Heatwaves hit outdoor industry sales in UK and DACH
Year-to-date figures from OMIS, the outdoor market intelligence service by Sporting Insights and the European Outdoor Group, show outdoor industry sales up +3.6% in value vs 2025 in DACH (Germany, Switzerland, Austria) but down -3.1% in the UK. Both markets suffered in July, when heatwaves (starting from late June and continuing into July) saw temperatures…