Description
Showcasing data-backed, key running trends for 2025, this presentation was given by Sporting Insights’ Marc Anderman, Run Motion’s Guillaume Adam, and Runner’s World’s Urs Weber at The International Running Expo in Amsterdam. It analyses runners’ profiles & habits, the most popular types of running and races, as well as training and technology. It also includes key insights on buying decisions and trends as well as brand consideration and image.
A total of over 17,500 interviews were conducted across the UK, France, and Germany.
Thanks to Raccoon Media, Run Motion and Runner’s World for their partnership.
